House of Melo
Eau-de-vie: when vodka meets brandy. House of Melo is a London-based distiller that has conceived the world's first eau-de-vie made from pineapple and wildflower honey. Melo delivers the finest by matching the skill of British spirits craftsmanship with unique and varied flavours.
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Bottle design, Marketing strategy, Web design, Sales strategy, Sales implementation
In order to reflect the House of Melo brand personality, we made a specific accent on the website structure and colours to make it edgy with a slightly provocative tone. Our main goal was to create a certain stimulating mood and a polished feel to the website, as well as stand out from standard alcohol branding
We emphasised a unique lifestyle rather than just an e-commerce platform. After the designs were created and keenly approved by the client, the process of website development began where the designs were fully reproduced and customised on a WordPress platform.
house of melo
It was essential to connect House of Melo’s edgy persona with the product packaging — enticing customers to its original style and flavour, whilst making it clear that this was an alcohol bottle design. To begin, we came up with 7 luxury label designs to let the client narrow down the options. With daily to weekly contact with the client, we accomplished a modernised re-design for the bottle to emphasise the House of Melo contemporary brand personality. The bottle now styles a unisex design with a neat and minimalistic flair
In order to reflect the House of Melo’s personality, we made a specific accent on the website structure and colours to make the brand edgy with a light mysterious tone. Our focus was to initiate an exciting mood and a polished feel for their website. We established a feeling of a unique, thrilling lifestyle to differentiate the brand from typical e-commerce platforms. Once the designs were approved by the client, the process of website development began. Our designs were fully reproduced and customisedon a WordPress platform.