UX design, Design & Development
Link to Websitefordegypt.com
Ford is an international brand excelling in car manufacturing. It was of the utmost importance that the design of the website displayed a statement of state of the art motoring technology. This was achieved by finding an equilibrium between great images and space to define the car's specs as people rarely by cars simply for the look. This main challenge was making this website appear less text heavy than it actual was. This was achieved by using pages and navigation to allow those motivated for written content to be able to find it easy and for those interested in images to be immersed in them.